Google’s largest smart speaker, Google Home Max, is dead. The speaker is listed as “sold out” on store.google.com, and the company told Android Police: “We sold out of Google Home Max and we will no longer manufacture the device.” If you’ve been wanting the 12-pound Google mega-speaker, now is probably your last chance to surf the Internet for the latest pieces of stock. At the time of writing, Verizon still has some.
Google Home Max was launched in 2017 with the Google Home Mini. Max was a whopping $ 400 and, in addition to the bigger and better sound, was the only Google speaker with a 3.5mm auxiliary input. It also had a mysterious USB-C port on the back, which, as far as I know, could only ever be used for a wired Ethernet dongle instead of connecting via Wi-Fi. (If that’s always been the intention, why not just give it an Ethernet port instead of a USB?) The original Google Home and Google Home Mini have both received sequels in the last 14 months – Nest Audio and Nest Mini, respectively – but Google Home Max is just killed. I guess Google has never sold so many of them.
Max’s death is Google’s exit from the larger smart speaker market, where it was the most expensive one-kilometer entry. Its main assistant competition, the $ 300 Apple HomePod and the $ 200 Amazon Echo Studio, will now be left to fight each other. It seems that even Apple had a hard time on the market of premium smart speakers, HomePod getting a permanent price drop from its introductory price of $ 350.
Google’s tallest smart speaker is now just $ 100 of normal Nest audio. Google notes that you can buy two of them and pair them for stereo sound, but that won’t compete with Max’s power. There are also third-party Google Assistant speakers that offer better sound, especially the $ 200 Sonos One.
Google says existing Google Home Max users will continue to be supported in the near future. “Existing Google Home Max users should not worry as they will not see any changes to their service. We will continue to provide software updates and security fixes to Google Home Max devices.”