LG displays show the lifestyle of the future at CES 2021


LG Display today announced the new transparent OLED applications that will be presented at the future CES 2021. The company has applied its latest transparent OLED displays to objects and situations that people encounter every day, thus presenting an improved lifestyle. Of the future.

LG Display’s most exciting and practical transparent OLED products include a smart bed that will be presented in a smart home area at the company’s online showroom, with a frame that can be moved to the foot of a bed of the user’s choice . At the touch of a button, the Smart Bed’s 55-inch transparent OLED screen rises from the frame to display information or TV content in various screen reports, without compromising clear image quality, which is not based on backlights. With the captivating OLED cinema sound (CSO) built into the frame, there is also no need to crowd the bedroom space with external speakers. In addition, the mobile frame of the Smart Bed display can be easily transported to different locations of a house to meet the diverse needs of users.

LG Display also offers a game changer to its customers at CES 2021 in a restaurant area, where a sushi bar can use a 55-inch transparent OLED screen to provide information with clear image quality, benefiting from at the same time high transparency to maintain a connection between people on both sides of the screen. While guests wait for their order, they can watch a movie or TV show while watching the chef prepare his food on the other side of the screen. This innovative product stands out more naturally in the contactless era, because it can not only act as a partition, but also serves fun.

LG Display will further demonstrate how the company’s 55-inch transparent OLED screen can be applied to a subway train in a subway area. While on board a virtual train car, passengers can look outside through the transparent display that has replaced a traditional window. The high transparency enabled by OLED means that passengers can still enjoy the passing landscapes while watching clear information, such as subway maps, weather information and other news.

“Transparent OLED is a technology that maximizes the benefits of OLED and can be used in various places in our daily lives, from shops, malls and architectural interiors to autonomous vehicles, subway trains and aircraft,” said Jong- sun Park, Senior Vice President & Head of the Commercial Business Unit at LG Display. He added: “It will grow into a next-generation screen that can change the existing display paradigm.”

The company’s transparent OLED achieves 40% transparency, providing a clear image quality, while being clear as glass, compared to the existing transparent LCD screen, with only 10% transparency. With its superior transparency, transparent OLED can be used in various fields, such as smart homes, smart buildings and mobility, including autonomous vehicles, aircraft and subway. LG Display, the only transparent OLED manufacturer in the world, is seeing a growing demand for transparent OLED in these industries.

The company will demonstrate its state-of-the-art products online at CES 2021, where all general visitors can enjoy them for the first time.

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